French Fry Diary 650: Ore-Ida Bold & Crispy Zesties!

Even though Ore-Ida's Bold & Crispy line is new, at least two of their styles are just rebrandings. Zesties! and Zesty Twirls have been around for a long time. Ore-Ida has even trademarked the phrases, and rightly so, these seasoned fries are unique in the fry world.

The Zesties! are just a little larger than usual regular cuts with a spicy battered coating of seasoning, pretty traditional stuff like pepper, onion powder and paprika along with other stuff at add heat. That said they aren't hot as much as they are seasoned. It's a bold taste, with just enough kick to get your attention.

The batter gives them a bit of a crisp while the insides are baked potato-ey and hot, temperature hot that is. The Zesty Twirls are much the same, only in skinnier curly fry form. However, be sure to watch these fries as they cook. The directions can be shaky with your particular oven, and if they get too crispy, they're not so good. Watch them!

Zesties! is a good name for these fries, they're very good, with a kick, even with their new rebranding.