Wednesday, August 26, 2015
French Fry Diary 686: Burger King Fiery Chicken Fries
Now I've reviewed Burger King's Chicken Fries before here, but now they've come out with Fiery Chicken Fries, a spicy hot variety.
These have been accompanied by a huge marketing push about how hot they are. From the clever as where the fries melt ice cream cones when set down next to them to the incessant Tweeting with #FieryChickenFries suggesting that you "Tweet the heat," they are everywhere.
I finally got to Burger King the other day and got my order of Fiery Chicken Fries. They came in the standard CF box, squared but fit-able into a cup holder, with the clever sauce holder in the lid, but decorated like a chicken luchador. The sides featured the words - "Tweet the Heat," "Stupid Spicy," and "Warning: Hot Chicks Inside."
According to the BK website, the Fiery Chicken Fries are "hotter than ever coated in a blend of spicy cayenne pepper, black pepper and savory spices blended into a crispy breading and cooked to perfection." Hmmm... right. They also come with a variety of dipping sauces, including BBQ, Ranch, Honey Mustard, Zesty, Buffalo, Sweet & Sour, and a mystery sauce made just for BK's Chicken Fries.
When I opened my henhouse box of Fiery Chicken Fries, the first thing I noticed is that they were cold, not hot. Not a good start. In the five-minute drive from Burger King to my home, they'd cooled considerably, and I'm being nice. So I tried them cold, and then I tried to resuscitate them in two separate ways, oven reheating and microwave.
No matter how I tried them, I had the same conclusion. They have more breading than white meat chicken, are horribly dry, and have just a bit of heat in the aftertaste. The marketing is much much better than the product itself. Not recommended.
As I mentioned on the French Fry Diary Facebook Group (and if you're not part of it already, why aren't you?) this is the kind of snack you give to someone you don't like.
Labels:
advertising,
breaded,
burger king,
chicken,
cold,
dipping,
dry,
facebook,
fiery,
hot,
non-potato fries,
packaging,
spicy,
twitter
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